Encouraging

females to cycle

These hats fit over the helmet and are designed to create greater awareness on the road whilst remaining glamorous on her bicycle.

Behavioral reports show that drivers would give a cyclist more space if they are not wearing a helmet as they appear more vulnerable. This hat disguises the helmet through accessorising so that drivers are still conscious of those who wear helmets. 

The reflective material also enhances the cyclists’ presence during the night and it can be easily replaced with a different style to suit the wearers outfit.